Debra Caston

Skilled in media management, event/meeting planning, office management, HR processes and vendor management, Debra keeps the business at MPD running smoothly. She manages multiple research projects and media lists, distributes press releases and newsletters, and tracks campaign results, including press clippings. Debra maintains the agency’s databases, contracts, client files, resource files, accounting and reporting; issues print orders; obtains copyright permissions; and arranges for travel, web conferencing and teleconferencing.

Debra’s communications career took off at MCCommunications, Inc., where she was media manager from 1990-1996. Debra negotiated placement of $3.5 million in one year alone; managed clients’ media presence at key industry trade shows, and developed and deployed long-range media plans.

In 1998 she joined Lucent Technologies, where she was a recruiting consultant, planned events and was honored with Lucent’s President’s Award. Prior to joining the MPD team, Debra was a consultant to Visionquest Communications Group, a sports production firm, and KBA Group, LLP, one of DFW’s largest public accounting firms.