Talana brings over 20 years of experience to her role, where she works with clients to develop and execute marketing strategies and spearhead overall project management for MPD Ventures. A specialist at managing complex projects, multidisciplinary teams and budgets, she creates and oversees timelines, reporting and deliverables for projects ranging from website development, branding, print collateral, advertising, digital marketing, event planning and promotions, and public relations campaigns. She is responsible for tracking timelines, scope changes and approvals as well as providing quality assurance for all project components.
Her past experience includes supporting projects for TrailBlazer Health Enterprises, Arthur Andersen and Blue Cross & Blue Shield of Texas. Her skills span from project management to technical to provide clients with a resource knowledgeable in the process of delivery and the functional requirements. Beyond expertise in Microsoft Office applications, Talana brings knowledge in HTML; web content management systems (CMS), including Drupal, Joomla, Wix, HubSpot and WordPress; search engine optimization (SEO); email marketing systems, including Constant Contact, Vertical Response, iContact, MailChimp and more; and social media applications, including Facebook, Twitter, LinkedIn, Instagram, YouTube and HootSuite.