If you’re a small business owner with a company social media presence, chances are you have a designated team member who manages those profiles—handling the posting, shares, follows, etc. Or, if there isn’t a team member with the time or skill set to manage your social media, perhaps you outsource…
We support many client events—from tradeshows to customer appreciation parties to air shows. The types of events and guests really run the gamut. One thing we’re often tasked with is coming up with ideas for swag/giveaway items. Since it’s something that comes up multiple times each year, we thought it…
At MPD we often joke that we suffer from Cobbler’s Children Syndrome. I’m sure you’re familiar with the old tale about the Cobbler who was so busy making shoes for his customers that his own children went without. Similarly, we at MPD specialize in helping businesses grow through strategic marketing…
How innovative code connects the dots to turn leads to customers. In 2018, 52.2% of all worldwide online traffic was generated through mobile phones, up from 50.3% the previous year (Statista, 2018), and according to Campaign Monitor, about 53% of emails are opened on mobile devices. Today’s marketers must adjust…
Business-to-Business (B2B) marketers are constantly looking for the best ways to reach their audiences. Conventional methods such as direct mail, print advertising, tradeshow exhibits, and event sponsorships can sometimes be costly. However, digital advertising presents marketers with affordable alternatives to reach targets. In this blog, we’ll discuss one such digital…
Is it the end of the [Facebook business Page] world as we know it? Well, it may not be the end, but business Page managers are going to have to up their game if they want their content to be seen according to a news announcement from Facebook last week….
We were honored to have the opportunity to participate in planning and promoting an event hosted by our client, Brennan Financial Services, at the Communities Foundation of Texas (CFT) office yesterday. The luncheon, Money + Mindset: Creating a happier future by aligning your values and finances, featured Debra Brennan Tagg…
Is your company using video as a marketing tool? Many businesses are now leveraging the power of video content, whether promoting products and services, sharing client testimonials, or providing how-to videos for customers. The possibilities are endless, and it’s easier than ever to record and share video content. For clients…
As our MPD team blogs regularly these days, we’re profiling team members in a brief Q&A series. Today’s Q&A is with Talana Morris, principal. Tell us about yourself. I am a wife and mother of two awesome young men: Preston (21) is just beginning his career as a firefighter in…
If you haven’t already claimed and optimized your Google My Business listing, you should. Claiming your local listing can help with search engine optimization, but it also provides very important information to your customers. Scores of people (and your customers and prospects) regularly rely on Google listings to provide phone…
