Does Your Story Come to Life on the Digital Stage? Or, Is Your LinkedIn Profile Past Its Prime?

Wednesday, May 15th, 2019

Executives understand the power of connections and building relationships to win business and grow their company. It’s why successful CEOs, owners and executives invest time to visit customers, attend conferences and get involved in local events. These in-person, face-to-face meetings are the hallmark of successful business leaders since the dawn…

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Maintaining Control of Your Social Media Profiles: A Guide for Small Business Owners

Thursday, April 25th, 2019

Maintaining Control of Your Social Media Profiles - Blog Feature image

If you’re a small business owner with a company social media presence, chances are you have a designated team member who manages those profiles—handling the posting, shares, follows, etc. Or, if there isn’t a team member with the time or skill set to manage your social media, perhaps you outsource…

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Latest Facebook Update Means Page Managers Need to Reevaluate their Strategy

Tuesday, January 16th, 2018

Facebook Page screen capture showing "See First" in menu

Is it the end of the [Facebook business Page] world as we know it? Well, it may not be the end, but business Page managers are going to have to up their game if they want their content to be seen according to a news announcement from Facebook last week….

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Try This on for Size: A Tip Sheet for Social Media Images

Friday, March 24th, 2017

UPDATED JULY 26, 2017: Due to social media platforms changing their image requirements frequently, we recommend checking the FAQ pages linked below for the latest sizing updates. All sizes are measured in pixels unless noted otherwise. Facebook Twitter LinkedIn Instagram Google+ YouTube Pinterest   Finding or creating the right profile…

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Websites That Free You From the Hassle of Social Media Graphics

Thursday, March 9th, 2017

Graphics – or images – play an undeniably important role in today’s social media marketing. However, many marketers don’t have the time or the budget to spend on purchasing or creating sophisticated graphics. Thankfully, there are websites out there that are sympathetic to our plight. We’ve discovered four useful resources…

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