Telling the Story of a Truly Unique Local Business: The Maddox Shop

Written by Maureen Paulsen on Friday, December 19th, 2014

The Maddox Shop as featured in The Dallas Morning News on December 17, 2014.

Whether it takes the form of public relations, website development or logo design, our primary mission is to tell the stories of our clients. Sometimes a talented journalist does exactly that in a way that captures precisely what makes a business unique.

We’re thrilled that veteran business columnist Cheryl Hall of The Dallas Morning News spotlighted our client, The Maddox Shop, in her latest feature. Covering business in North Texas for four decades, Cheryl is renowned for insightful writing that digs deep into what makes businesses—and in particular business people—succeed.

When she isn’t reporting on trailblazers in new technology or emerging industry leaders, she often uncovers some of the ‘hidden gem’ talent that quietly constitutes the lifeblood of our local economy. Cheryl did a terrific job exploring The Maddox Shop’s fascinating 80 year heritage in Dallas as well as what makes the store tick today.

Congratulations to The Maddox Shop’s outstanding team and loyal customers! We invite you to read the full The Dallas Morning News article and see what amazing stories exist about the store’s decades-long employee tenure, generations of families working there, and long-term customers.


About Maureen Paulsen

Maureen PaulsenMaureen brings 15 years of marketing and communications experience to her role, where she develops brand strategies and communications programs for a diverse group of clients. She specializes in creating innovative marketing and advertising campaign concepts. Maureen oversees content development and provides art direction for client collateral, Web and advertising to ensure brand consistency across all media formats. In 2011, she received a Clarion Award from the Association for Women in Communications.

Prior to joining MPD Ventures, Maureen worked as the Marketing Communications Manager for one of the largest law firms in Texas, where she led a major rebranding initiative. Her past experience includes freelance writing focusing on consumer and personal finance issues, as well as project management for a Boston-based energy services provider.

Maureen serves on the board of directors of Dallas non-profit agency Attitudes & Attire. She earned her undergraduate degree in English and Art History at Wellesley College.