Top Must Haves for a Successful Business Website

Wednesday, August 21st, 2019

Maybe the goal of your business is to do good for others or generate sales leads. Or perhaps your company just wants to make money via online sales. And lots of it. Whatever the reason, one thing is certain: if your company’s website is lacking some key components, you aren’t…

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Crisis Communication: Do You Have a Plan?

Wednesday, August 7th, 2019

Your business probably has a disaster recovery plan in place for your IT network—in the event of a power outage or natural disaster there is a documented process for preserving your data and getting your team up and running fast. But what if something else dramatic and unexpected happens to…

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The Art (and Formula) for Thank You Notes

Tuesday, July 23rd, 2019

Recently I received a thank you note from a high school graduate which I couldn’t help but share on social media. It seems my network quickly grasped the problem at hand…see the picture for yourself. While I’m thrilled this individual knew enough to send a thank you note (sadly, many…

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Planning for a Website Redesign? Here’s How to Prepare

Tuesday, July 9th, 2019

You’re ready.  You’re taking the big leap. You’re all in.  It’s time to scrap your old website and begin planning for a web redesign.   And now that you’ve established that it’s time to start fresh and breathe some new life into your online presence, you’re likely wondering where the heck…

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How Social Media Has Changed Public Relations: 27 Tips to Build Reporter Relationships and Raise Brand Awareness

Tuesday, July 2nd, 2019

Last week I had the honor of serving as the public relations and marketing agency voice on a panel discussion titled: How Social Media Has Changed Public Relations. The event, hosted by Social Media Breakfast Dallas, included two fabulous local journalists Dom Difurio of The Dallas Morning News and Eline…

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Website Design Best Practices in 2019

Friday, June 28th, 2019

Décor and design trends change with the times. Shag carpet was a fad. Then it wasn’t. Then it was. And now, well, we don’t even know anymore. The same is true with website design. It’s 2019 and these are the big trends you should be paying attention to in web…

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A Fresh Take on Award Ceremonies: How to Engage Attendees Throughout

Wednesday, June 12th, 2019

Recently, I penned a blog on insights from 24 Women in Technology winners. I attended the annual Dallas Business Journal event to support a friend and client, Dr. Patricia Connolly of SMC Squared. (Read about her here…she is a rock star.) In today’s blog, I’ll share my event execution takeaways…

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Relationships, Grit & Joy: 24 Women in Technology Leaders Share Advice to Next Generation

Thursday, May 23rd, 2019

Earlier this month I cheered on the Dallas Business Journal’s 2019 Women in Technology award winners. The annual event celebrates 24 women in the Dallas-Fort Worth who are leaders in technology and a lifetime award for Valerie Freeman. We celebrated their achievements in areas of artificial intelligence, database development, hardware,…

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Does Your Story Come to Life on the Digital Stage? Or, Is Your LinkedIn Profile Past Its Prime?

Wednesday, May 15th, 2019

Executives understand the power of connections and building relationships to win business and grow their company. It’s why successful CEOs, owners and executives invest time to visit customers, attend conferences and get involved in local events. These in-person, face-to-face meetings are the hallmark of successful business leaders since the dawn…

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Stay on Top of Your Game-Keep Your Website Maintained

Friday, May 3rd, 2019

Maintain Your Website

It is dizzying how quickly technology evolves. Case in point? The way we consume music has changed dramatically over time. Vinyl records ruled as kings until the portable 8-track came along, only to eventually be replaced by cassette tapes. Later, CDs rose to fame (because who has time to be…

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