Why B2B Businesses Should Consider LinkedIn Advertising

Wednesday, February 28th, 2018

Why B2B Businesses Should Consider LinkedIn Advertising graphic

Business-to-Business (B2B) marketers are constantly looking for the best ways to reach their audiences. Conventional methods such as direct mail, print advertising, tradeshow exhibits, and event sponsorships can sometimes be costly. However, digital advertising presents marketers with affordable alternatives to reach targets. In this blog, we’ll discuss one such digital…

Read More
 

 

Millennial confessions & mundane tasks you should master

Tuesday, January 23rd, 2018

How to address an envelope to a business/professional.

This should not be this hard. Wow. I know nothing. How am I going to survive as an adult? These were essentially the thoughts I had at work when tasked with figuring out the correct postage for a package. I looked it up online, reviewed a website, looked it up…

Read More
 

 

Latest Facebook Update Means Page Managers Need to Reevaluate their Strategy

Tuesday, January 16th, 2018

Facebook Page screen capture showing "See First" in menu

Is it the end of the [Facebook business Page] world as we know it? Well, it may not be the end, but business Page managers are going to have to up their game if they want their content to be seen according to a news announcement from Facebook last week….

Read More
 

 

What’s in a Word – One Word for 2018

Thursday, January 11th, 2018

MPD One Words for 2018: Peace, Profitability, Productivity, Positivity

“What’s in a name? that which we call a rose By any other name would smell as sweet.” – William Shakespeare, Romeo and Juliet Words are funny that way. The associations we make between them and what they represent, whether or not there is any logical connection, makes them driving…

Read More
 

 

“These are a Few of our Favorite Things”

Monday, December 18th, 2017

MPD Ventures happy holiday graphic 2017

Ahh…the holiday season. You know what they say (or sing, rather): “It’s the most wonderful time of the year.” Here at MPD, we’ve been reminiscing about some of our holiday memories and traditions and want to share our favorites with you. Paige Dawson Rodriguez What is your favorite holiday memory?…

Read More
 

 

Mind Reading for Managers: It’s possible to create a culture that promotes engagement and productivity

Monday, November 27th, 2017

In today’s blog, MPD Ventures Intern Katherine Wilkes shares key takeaways from Pearson Partners International’s HR Roundtable event featuring Ignite Global. Mind Reading for Managers I recently attended a DFW HR Roundtable event hosted by our client Pearson Partners International. Our clients constantly create learning events for their respective industries –…

Read More
 

 

Helpful, Free Resources for Small Business and Nonprofit Marketing

Tuesday, October 31st, 2017

For small businesses and nonprofit organizations, free online tools and programs can be lifesavers for producing efficient and quality marketing. Most small enterprises have limited funds for paid software solutions, yet still have marketing needs to be met to woo customers, donors, volunteers, partners, and the like. Happily, this blog…

Read More
 

 

Uncover & Share Your Story: The value of a key message workshop

Monday, October 16th, 2017

I met with Paige recently to discuss our social media marketing approach. I asked questions like how do we want to portray our brand? How often should we post? What kind of content should we post? And so on. The answer to many of these questions boiled down to who…

Read More
 

 

Vonlane Keeps Giving Texas Travelers What They Want

Friday, September 29th, 2017

We knew he was onto something. When Alex Danza came to us in 2014 to help with Vonlane’s business launch, we were so excited about his innovative concept and mission to change the way Texans travel. It didn’t take long for Vonlane’s luxury motor coach service to catch on, and…

Read More
 

 

Awe & Disgust, Creativity & Planning: Event tackles if we can really LIVE and PAY for the life we want

Wednesday, September 20th, 2017

We were honored to have the opportunity to participate in planning and promoting an event hosted by our client, Brennan Financial Services, at the Communities Foundation of Texas (CFT) office yesterday. The luncheon, Money + Mindset: Creating a happier future by aligning your values and finances, featured Debra Brennan Tagg…

Read More